Do we even need manufactured housing?
How’s that for a question? Do home buyers even need the product our industry is offering? Yes, the country needs manufactured housing. Now more than ever. Single family home inventories are at all time lows, and prices are at all time highs. And to add a cherry to that affordable housing crisis sundae, rates are […]
Creating a Google Business Profile For Your Mobile Home Dealership
Google Business Profile for the Manufactured Housing Retailer Ready for some more tips to help you reach modern home buyers looking for an affordable alternative to ‘sky high’ site built prices? It’s time to learn about Google Business Profiles. Do you remember the Yellow Pages? If you weren’t in the Yellow Pages in the ’90s, […]
Creating a Superior Customer Experience at your Mobile Home Dealership
Great Experiences Make More Money Did you know that customers are willing to pay more for the same product if they have a great experience? In fact, according to a survey from Price Waterhouse Cooper, buyers will spend 16% more for a superior customer experience. That means that consumers will spend more for the same […]
Manufactured Home Retailer Website Tips
Your website is a tool for marketing success – here’s some tips to help it shine and help you sell more homes in 2022 Manufactured Home Dealer Websites – Who’s looking at them? We all know that every retail business needs a website. Think of all the retail stores with whom you do business…do any […]
How Much Should Manufactured Home Dealers Spend on Marketing?
“A man who stops advertising to save money is like a man who stops a clock to save time.” – Henry Ford Here’s the number one question we hear when we’re discussing marketing: “How much should I spend?” For those of you in the manufacturing housing industry, the answer will most likely surprise you. Companies […]
5 Ways a CRM Can Help You Sell More Mobile Homes
Are you ready to use a CRM to sell more homes? Before we dive into how amazing a CRM is (and they are), let’s quickly go over what it actually is. CRM stands for Customer Relationship Management. And it does exactly what it sounds like – it helps you manage your customer relationships. Think of […]
Record High Demand for Manufactured Housing – Where’s it coming from?
March was a stressful month. The stock market was taking a dive, businesses were being forced to close, and states, counties, and cities were asking that their residents stay home. Recession was on everyone’s mind, and if you’ve been in this industry for any amount of time, it’s hard to forget the housing fueled recession that […]
5 Google Review Statistics for Mobile Home Dealers
1. 82% of consumers read reviews for local businesses, including 93% of people aged 35-54. Statistic from Bright Local Reviews matter, and your buyers are looking at yours. Make sure that you’re actively asking your buyers to leave a review. Whether it’s in an email, a text, or in person, you need to actively getting those […]
Mobile Home Dealer SEO – Use GMB to boost your ranking
Want more customers to find your dealership? Of course you do. Who doesn’t, right? In the digital space, the best way to attract more customers is to rank at the top of a Google search. That’s kinda like having the best spot in the main road through town. You’re easy to find, and you’re the […]
Digital Home Buying Experience for Manufactured Homes
Is a digital home buying experience possible in the manufactured home industry? Yes. It absolutely is. There are tools available today that allow a retailer to generate a lead, show a home, help the customer coordinate the financing of a home, and close the purchase without the customer ever setting foot in the store. In […]