5 Google Review Statistics for Mobile Home Dealers
1. 82% of consumers read reviews for local businesses, including 93% of people aged 35-54. Statistic from Bright Local Reviews matter, and your buyers are looking at yours. Make sure that you’re actively asking your buyers to leave a review. Whether it’s in an email, a text, or in person, you need to actively getting those […]
Digital Home Buying Experience for Manufactured Homes
Is a digital home buying experience possible in the manufactured home industry? Yes. It absolutely is. There are tools available today that allow a retailer to generate a lead, show a home, help the customer coordinate the financing of a home, and close the purchase without the customer ever setting foot in the store. In […]
Guide to Engaging Manufactured Housing Facebook Posts
Getting Started So you’re ready to get active on Facebook. Awesome! 75% of the population has a Facebook account, so you will definitely find manufactured housing buyers there. Social Media is how most modern businesses communicate with their potential customers, so you’re making the right decision by deciding to get more engaged on the platform. […]
Google My Business for the Manufactured Housing Retailer
Do you remember the Yellow Pages? If you weren’t in the Yellow Pages in the ’90s, then customers couldn’t find you. Google My Business is very similar in that you MUST have a listing to be found in the 21st century. And the best part? It’s 100% free. A good Google My Business profile will […]
Manufactured Housing HMDA Data Summary
Did you know that lenders are required to record key points of information about all their borrowers and applicants, and report that to the federal government? And did you also know that for the past few years, the federal government has made much of that data available to the public? If you didn’t, we’ve got […]
How Much Should Retailers Spend on Marketing?
Before we dive into this, we want to stress that this is NOT a sales pitch for Bild Media or any other marketing agency. This is a question we hear almost daily, so we felt it would be beneficial for manufactured home retailers and manufacturers to read. The simple answer is, well…simple. The answer is […]
Manufactured Housing Terms and Trends on Google
Have you ever gone a day without jumping on Google? Have you even gone a waking hour or two without getting on Google? Google is just as much a part of our lives as anything we do. We rely on it for directions, recipes, reviews, business research, personal research, and much, much more. In fact, […]
9 Marketing Statistics for Manufactured Home Retailers
1. 1,700,000,000 Websites There are 1.7 billion websites on the internet, according to Statista. That’s a WHOLE lot. And all those sites mean that there is a lot of competition for digital real estate. This means your site needs to look good, and it needs to function well. And remember, your website is a tool […]
4 Tips for Better Performing Facebook Posts
Define Your Objective This is the first step in any Facebook post (or really any marketing effort), and you CANNOT skip it. If you’re a business owner, you’re not just posting for the sake of posting – you’re posting to sell more homes. So when you sit down to create a Facebook post, you need […]